Case Study: TC Construction Services

Industry: Construction

Situation
TC Construction Services wanted a basic, affordable Web site that would provide it with top rankings on search engines. It also wanted to be able to track the number of visitors and traffic sources to its Web site. Relevante Marketing put together a plan that outlined the objectives and strategy to meet TC Construction Services' goals.

Project Goals

Create an easy to manage Web site.
Simplify hosting of the Web site and E-mail Accounts.
Gain top rankings quickly within major search engines.
Be able to track and quantify the number of Web site visitors and traffic sources.

Project Summary
Relevante Marketing started by creating a simple Web site with just a few pages. After gathering images and writing descriptive text, Relevante Marketing installed Google Analytics to aid in tracking visitor interaction. Then, Relevante Marketing went to work submitting the site to search engines and conducting local SEO efforts to aid in helping the site rank quickly.

Results after 30 days

Web site launched.
First Page Rankings on the three major search engines. (Google, Yahoo! and Bing)
E-mail accounts set up and working properly.
Web site analytics package installed.

Visit the TC Construction Services web site.

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